If you’ve been doing some online marketing through Social Media, you should already know the importance of hashtags, and how it spreads information, and shows up in the searches when searched. I know that it is important, but one thing that everyone should keep in mind, is that it is not fail proof. People have faced failure by not employing a good strategy with hashtags.
But to have enough hashtags, and follow the etiquette, so that other people don’t think that you are just pitching them all the time, you will surely need to do some research.
People who have never used hashtags in their social media campaigns, should start using them, because it helps us to reach over a huge audience. Other than that, with the help of hashtags, we can also keep an eye on our competitors, and see how their audience is doing with their hashtags. It makes us to communicate easy, because these hashtags create a network, or in other words, it creates a community around it.
Other than just communicating with your ideal audience, you may also keep track of the trends within your hashtags. You may also notice the time when people use these tags, so that you can engage with them.
But that’s not all. We still have to find more hashtags, and increase engagement with our audience. And for that, there are countless tools that can help, but we have already cut through the chase, and made a list of 10 best Hashtag tools, that will get you, what you want. So, without any further due, here they are.
If you are just starting out with these hashtags, this website is the best. It helps you with the latest hashtags which are trending, and if not, they show you the popular hashtags that you can use. They also provide some useful articles about how you can use hashtags effectively to increase your audience, and engage with them on a personal level.
And if that is not enough, they also provide information about when the specific hashtag is utilized within a 24 hour time, so that you can take advantage of it.
Focusing on keywords? This website is for you. It will display all the important hashtags to the keyword you provide. And what is better, is that they provide this information in the mind-map form. This mind-map is unforgettable, because it is one of a kind. If you have a big brain, and can store more information, then you should click the “Advance Mode” option to obtain more associated hashtags. Or if you can remember structured information, then you should click “Table Mode”, which will provide you all the particulars in a structured format.
Want to know about the history of hashtags? Or maybe who started it, or used it in the first place? Topsy can find that for you, but if you keep trying to search through Twitter, you may be unable to do that. You may have to simply play around a little bit with Topsy’s search settings; surely you’ll get what you want. But it won’t be limited to just the hashtags, and the images or links. It will also get you the analytics of those hashtags, and the influencers concerned with a specific hashtag. This can be useful, because you can connect with those influencers, and increase your audience.
This is the best tool you can have, because it tells you the exact hashtag to use. Besides that, it also tells you the potential of a specific hashtag, whether you will receive a huge response, or whether you will just have some trickles of traffic. It tells you everything. Moreover, it just highlights the words that can be converted into hashtags, so that you know the words.
What is the purpose of a hashtag? Creating discussions, making people to take action, and further expand the reach of your tweet. TweetReach will help you with that, because shows exactly who are all viewing your tweets, whether they retweeted it, or replied to that particular tweet or not. Other than that, you may also see how people are engaging with your competitors brand.
As the name clearly suggests, you can track your hashtags using this tool. But it is not only limited to that, it will show you the amount of people who retweeted your tweet, replied, and contributed to your conversation. Other than that, it provides this information in a fancy manner, such as, charts and graphs.
It doesn’t matter whether you are super-intelligent, or you can multi-task at a much higher level. Chances are that there will a time when you just cannot keep up those many things. And that’s when TweetBinder comes in, because you simply find it impossible to keeping with that large number of campaigns, and you are losing the track. TweetBinder will help you with those things by providing in-depth data about the traction that a specific hashtag brought to you. Moreover, you nay also search for different binders using this tool.
Once you have a following, it can be a little bit difficult to keep up with a lot of people, because they are simply chatting all the time, and you just miss many people because the twitter feed is constantly updated. I know that you can just tap on the reply option and type your message, but what if there are too many people to reply, and while you are typing, you miss a lot of people that you thought you could reply? TweetChat can pause your stream while you reply to everyone, so that you can start replying to a completely new stream of people. How cool is that now?
If you thought that the hashtags are only used on Twitter, I want you to think again, because these hashtags have taken over almost all of the social media channels. TagBoard, otherwise, can bring you the information about hashtags from 5 completely different social media networks that are, Google+, Facebook, Twitter, and Instagram. This can be useful even if you just use Twitter, and Facebook, because using the information, you can just lead on these social networks.
HootSuite is probably one of the oldest tools on this list that will help you with hashtags, and keeping up with your fans. But people have been using this tool just for Twitter. And the biggest thing they forgot about, is that HootSuite can also be used on other social media networks.